2011-09-14
post/10180041315
quote 00:11:00
“ In Holland, we have two words for design. One is vormgeving; in German formgeben. And the other word is ontwerpen; in German entwurf. In the Anglo-Saxon language there’s only one word for design, which is design. That is something you should work out. Vormgeving is more to make things look nice. So for instance, packaging for a perfume or for chocolate in order to make things fashionable, obsolete and therefore bad for society because we don’t really need it. While ontwerpe means, and the Anglo-saxon word, but its stronger, means engineering. ”
